The Coalition for Healthy Campus Food and Beverages aims to broadly engage campus in decision-making on food and beverage choices, uplift Berkeley values through procurement practices, and raise awareness of human and planetary health in the process. At UC Berkeley, we are in year eight of a 10-year exclusive pouring rights contract with PepsiCo for beverage service across campus. In addition to providing beverage services in campus food facilities, the contract provides annual sponsorship funds to the Associated Students of the University of California, Department of Intercollegiate Athletics, Recreational Sports, and the Residential and Student Services Program.
This semester-long case will draw on the expertise of 10 interdisciplinary undergraduate and graduate students to design the next 5-10 years of beverage service at UC Berkeley. It challenges students to think at the intersection of health and business: considering human and planetary health—and health equity—together with short- and long-term financial costs and benefits and corporate responsibility. The results of this case study will help shape the future of beverage options on Berkeley’s campus.
There are several ways for both undergraduate and graduate students to enroll in this 3 unit course and it will count toward the Food Systems Minor and Graduate Certificate in Food Systems. To express interest, email Rosalie Z. Fanshel, BFI Program Manager, at email@example.com.